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How do I connect my Instagram or TikTok?

Written by Abid

To complete a deal, you'll usually need to connect the social account you'll be posting from. This lets Scoop verify your published content automatically and pull engagement stats so the brand can see how the post performs without bothering you for screenshots.

You connect your account once, and Scoop remembers it for future deals with any brand on the platform.

Connecting Instagram

To use Instagram with Scoop, your account needs to be a Creator or Business account — a personal account won't work. If you're on personal, you can switch in your Instagram app settings in under a minute.

Here's how to connect:

  • Open your deal page and click Connect Instagram

  • You'll be redirected to Instagram's login screen

  • Sign in to the Instagram account you'll be posting from

  • Review the permissions Instagram asks you to grant, then approve

Once that's done, you'll land back on your deal page with Instagram showing as connected.

What those permissions allow

When you approve, you let Scoop:

  • Read the posts you publish so it can confirm your collab post went live

  • Pull public engagement stats (views, likes, comments) for the brand's reporting

  • See your basic profile info (handle, follower count, profile picture)

Scoop only reads content tied to the deal. It doesn't get access to your DMs or unrelated personal posts beyond what's needed to verify the collab.

Connecting TikTok

TikTok works similarly. From your deal page:

  • Click Connect TikTok

  • You'll be redirected to TikTok's authorization screen via TikTok for Business

  • Sign in and grant the requested permissions

After that, your TikTok account is linked and ready for the deal.

Why this is needed

Connecting your account saves you time later:

  • Automatic verification — Once you publish, Scoop checks within 24 hours that your post is live and includes the brand collab. You don't have to send a screenshot.

  • Engagement reporting — The brand sees how your post is performing, which often unlocks future deals.

  • Payment trigger — For deals where payment depends on publishing, automatic verification helps your payment go out faster.

If your connection expires

Instagram and TikTok occasionally expire the access tokens used to connect. If that happens, you'll see a "Reconnect" prompt on your deal page or get an email asking you to reconnect.

Reconnecting is the same flow as the first time. Click the button, sign in, approve the permissions, and you're back. This usually takes about 30 seconds.

What if you don't want to connect?

You can technically still complete a deal without connecting — but the brand will need to verify your post manually, which can delay approval and payment. If you'd rather not connect for any reason, message the brand in the Deal Thread first to make sure they're okay with manual verification.

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