Getting started on Scoop takes about fifteen minutes. You'll create an account, set up your brand profile, connect a few integrations, and invite your team. There's a brief approval step from the Scoop team before you have full access.
Create your account
You can sign up two ways:
Continue with Google. Fastest option. Use the Google account associated with your work email.
Email and password. Enter your work email and set a password. You'll get a verification email to confirm.
Use your work email rather than a personal one, since your account will be linked to your brand and your teammates.
Set up your brand with the Brand Collab Tool
Before you fully sign in, Scoop walks you through a quick brand setup. This is called the Brand Collab Tool and it works for first-time brands without needing a full login.
You'll be asked for:
Your brand name and website
Your product category
The kinds of creators you want to work with
Optional: your Instagram handle
If you share your Instagram handle, Scoop runs a Brand Analysis step. It reads your existing Instagram posts to understand your tone, visual style, the kinds of products you sell, and how your brand voice typically sounds. This bootstraps your brand profile so AI features like outreach drafting and Discovery prompts already sound like you from day one.
You can edit anything Scoop suggests, and you can skip the Instagram step if you'd rather build your profile manually.
Wait for approval
After you submit, the Scoop team reviews your account. This is usually quick, often within a business day. You'll get an email when you're approved and can sign in for full access.
If you have an urgent project to launch, mention it in the signup notes and we'll prioritise your review.
Connect your integrations
Once you're in, head to Settings and connect the integrations you'll use:
Instagram. Connect your business Instagram account through Facebook. This lets you send Instagram DMs to creators and verify Instagram posts after they go live. You'll need to be an admin on the linked Facebook page.
Shopify. Connect your Shopify store if you plan to run barter (product-for-content) deals. Scoop will create draft orders for creators automatically when a barter deal is signed.
Email. Connect a sending email address so outreach goes from your domain. Scoop handles the technical setup behind the scenes once you've authorised it.
You can run Scoop without all integrations connected, but each one unlocks more automation.
Invite your teammates
Bring your team in from the Settings menu under Team Members. You can invite as many teammates as your plan allows. Each invite is sent by email and includes a link to join your brand workspace.
Teammates share everything: projects, creator notes, folders, labels, deals, and inbox messages. Permissions can be set per teammate so, for example, you can let a coordinator manage outreach without giving them payment access.
Where to go next
Once your account is live, the next step is creating your first project and adding some creators.
