Every brand invitation comes with three response options: accept, decline, or counter. You'll find these buttons on your deal page, right under the deal terms.
Accept
Tap Accept when you're happy with everything the brand is offering — compensation, deliverables, deadlines, and usage rights.
Once you accept:
The deal moves into its active phase
Deliverables become trackable on your deal page
You'll see what's expected next (usually connecting your social account, then drafting content)
The brand gets a notification that you're in
Accepting is a commitment to deliver what was agreed, so make sure you can meet the deadlines before you click.
Decline
Tap Decline if the deal isn't right for you. Maybe the timing doesn't work, the product doesn't fit your audience, or the terms aren't a match.
When you decline:
The deal closes politely
The brand sees that you've passed
You can leave a short note explaining why — this is optional but helpful. Brands use this feedback to send better offers in the future.
There's no penalty for declining. Brands appreciate a clear no over silence, and saying no to one deal doesn't affect future invitations.
Counter
Tap Counter when you want to adjust the terms before agreeing. You can propose changes to:
Price — ask for higher compensation or different payment structure
Deliverables — change the number of posts, swap a Reel for a Story, or adjust the platform
Timeline — request more time for drafting or publishing
Usage rights — limit how long or where the brand can repost your content
When you submit a counter, the brand sees your proposal and can:
Accept your counter, which moves the deal forward on your new terms
Reject it, which closes the deal
Counter back with their own adjustment
This back-and-forth is normal. Most deals settle in one or two rounds.
The Deal Thread
Every deal has a built-in message thread where you and the brand can chat. Use it to:
Ask clarifying questions before you respond
Explain your counter offer
Suggest creative ideas
Flag any issues that come up later
The Deal Thread is the recommended way to communicate — it keeps everything in one place and the brand gets notified right away. Email and DMs can get lost; the thread doesn't.
Tips for negotiating
Be specific in your counter. Instead of "more money," propose an exact figure. Instead of "more time," ask for a specific extension.
Explain the why. A short note in the Deal Thread about why you're countering (your usual rate, your production timeline, your audience size) helps the brand understand.
Respond promptly. Quick responses keep momentum and signal that you're a pro to work with.
Don't take rejection personally. Some brands have fixed budgets and can't move on price. A "no" on this deal often means "not this time."